With Early Registration for the 2012 annual conference open, we want to remind you to include the LMD Marketing Section breakfast scheduled for Tuesday morning, July 17, at 8AM. In addition to our virtual Swap-n-Shop, we have an exciting panel discussion planned, Using Social Media to Promote Libraries and Librarians. We’ve asked three extraordinary individuals to lead the discussion, building on their successes over the past few years, so that we can benefit from their unique perspectives as:

Social Media Marketing guru Melissa Giovagnoli, President of Networlding

Corporate Media Marketing officer Roger Tye, Director of Consumer Engagement at Allstate Insurance Co.

Our own Connie Crosby, Crosby Group Consulting.

As always, we thank the Advertising and Marketing Division (AMD) as a co-hosting SLA unit, and look forward to having their members participate in a lively discussion.

If you’d like to inspire others by having your marketing materials included in the virtual Swap-N-Shop, please use the online form to let us know that you’d like to contribute. Even if you are only thinking about contributing, please complete a form so that we will know what we might expect, how much material, and what we need to do at the breakfast to make this accessible to our members. It’s your contributions that make the Swap-N-Shop special!

We need final submissions by 1 May 2012.