Sunday, June 9th                    11:15 am – 1:45 pm     

CONSULTING SECTION SESSION: Consulting: Managing the Expectation, Rebecca Jones, Dysart & Jones

Successful consulting is all about managing the expectations – yours and theirs. Come discuss with Rebecca what you need to know about managing the engagement and benefit from what she has learned in over 20 years of consulting.

Sunday, June 9th                    1:30 pm – 3:00 pm     

Leadership Roles in KM: Grabbing New Opportunities! Ramin Assa Booz, Allen Hamilton, Knowledge Management Manager; Denise Chochrek, Frito Lay, Senior Knowledge Analyst; Jane Dysart, Dysart & Jones; Deborah Keller, Department of Homeland Security; Nancy Lewis, DuPont

As David Weinberger points out in his new book, Too Big to Know, organizations today need to recognize the power of difference (fruitful disagreement), public learning (leaving tracks for others to follow & conversations to engage in), filtering information on the way and out (taxonomies and finding places for inclusion while embracing messiness) and opening a window so that the expert really is in the room. Our speakers discuss new opportunities for using our skills in different and exciting ways.

Sunday, June 9th                    3:30 pm – 5 pm    

SPOTLIGHT SESSION: The Experts Are In! – One-Off Career Advice, Stephen Abram, Gale Cengage;  David Cappoli, UCLA School of Law; Anne Caputo, Anne Caputo Consulting; Ann Cullen,  Emory University;  Susan DiMattia; Jane Dysart, Dysart & Jones; Bill Fisher, San Jose State;  Richard Hulser, Natural History Museum Los Angeles County; Deborah Hunt, Information Edge; Jill Hurst-Wahl, Syracuse University;  Juanita Richardson Dysart & Jones Associates; Thomas Rink, Northeastern State University; Ethel Salonen, The MITRE Corporation; Donna Scheeder, Library Of Congress;  Jan Sykes, Info Mgmt Svcs Inc; Rebecca Vargha Univ. of North Carolina School of Library and Information Science; Ulla de Stricker, de Stricker Associates

Do you have a vexing workplace issue and are not sure where to turn?  Are you facing a career decision and would like some advice from senior SLA members who have “been there?” Using a speed dating format, you will have the opportunity to run your challenge past some of SLA’s most knowledgeable and experienced members as they act as a sounding board and give you their take on your situation. This is not resume review or assistance with a job search, but rather a chance to pose that question you were afraid to ask and get an answer from some of the most seasoned professionals in our industry. 

Monday, June 10th                 8:00 am – 9:30 am     

BUSINESS MEETING: Leadership and Management Division Business Meeting and Breakfast

Amy Affelt, Compass Lexecon, Director of Database Research

Join division chair Amy Affelt and the LMD board for a review of the events of the past year and a look at the future. The Karen J. Switt Award will be presented.

 Monday, June 10th                 8:00 am – 9:30 am     

CONTENT BUYERS SECTION SESSION: Content Buying Hot Topics for 2013, Robin Neidorf, FreePint Director of Research; Bill Noorlander, BST America

The session has 3 parts – panelist presentation, attendee ‘round table’ discussion, Q&A * The two panelists will provide an overview of the Content Buying issues and challenges for 2013; * Attendees will have the opportunity to discuss their own challenges, issues and possible solutions on dealing with the challenges of content buying in 2013

Monday, June 10th                 10:00 am – 11:30 am

Leadership: A Commanding Officer’s Viewpoint, Winton Smith Captain, United States Navy

Come hear the Commanding Officer of Naval Base San Diego, Captain Winton Smith, talk about his leadership experiences and how his lessons-learned and insights can benefit information professionals. Welcome Aboard!

Co-Sponsored with the Military Division

Monday, June 10th                 10:00 am – 11:30 am

SPOTLIGHT SESSION: Organizing Knowledge, Patrick Lambe, Straits Knowledge

Internationally known, Founder, Straits Knowledge, and Author, Organising Knowledge: Taxonomies, Knowledge and Organisational Effectiveness, shares insights on the roles that taxonomies can play in knowledge and information management. Patrick looks at a variety of ways in which taxonomies can underpin other important knowledge management applications, such as content management systems, records management systems, search, data warehouses, etc.

Monday, June 10th                 12:00 pm – 1:30 pm     

MARKETING SECTION SESSION:You Built It. They Didn’t Come. Now What? Communications for Managing Change, Joleen Schultz Joleen, Schultz & Associates

Think about it. We ask people to modify how they request our services. We launch new web site interfaces. We replace familiar databases with other resources. We introduce new services. We enhance our abilities to add insights to our research. Information and knowledge services are either initiating change themselves, or they are being changed by external forces. And you’re at the epicenter. You’ve embraced the changes but how do you get everyone else on board? Change management communications calls for understanding how people change and how communications can affect change. Join us for lunch as our speakers discuss how communications are developed to modify habits, perceptions and processes related to changes in information services. Key communications components will be outlined and best practices will be shared.

Monday, June 10th                 8:00 pm – 10:00 pm     

LMD and KMD Open House

Join your SLA colleagues from the Leadership & Management Division and the Knowledge Management Division for a networking reception that will be second to none! Let’s stay classy, San Diego!

Tuesday, June 11th            10:00 am – 12:00 pm     

Disaster Planning for Information Professionals, Tahirih Fusscas; Tim Siftar, Drexel University Libraries; Dan Wilson, University of Virginia

SLA’s members are experts in information sharing environments and structures. They excel in setting up collaborative systems. They are more likely to occupy a neutral role within their organization as an unbiased provider of quality external information. Come learn how you can be indispensable to your organization when disaster happens! It’s no longer “if,” but “when.” Think Hurricane Sandy, the Derecho, and the mid-Atllantic earthquake. Focus will be on lessons learned by affected libraries and information centers as well as guidelines for effective disaster preparedness, response, and recovery. Using social media during and after an incident will also be discussed.

Tuesday, June 11th                       2:00 pm –3:30 pm      

Leading from the Library: How Can I Be a Leader When ________________? Ulla de Stricker,  de Stricker Associates; Gloria Zamora

In this interactive session, a panel of three SLA leaders will offer their practical experience to help you overcome leadership challenges you face in your work.  Attendees will have two minutes to explain their leadership challenge and our panel will have five minutes to respond.  This session will be facilitated and attendees are encouraged to share and participate.  During the last ten minutes attendees will have a chance to identify and share the “golden nuggets” they will takeaway from this session.

Challenges of Buying and Selling Content in 2011: A Report by Valerie Ryder

It was standing room only at the Tuesday, June 14^th session sponsored by the Leadership and Management Division, Content Buying Section at the SLA 2011 Conference that highlighted “Challenges of Buying and Selling Content in 2011”.  A panel of buyers and sellers discussed issues facing both sides of the content acquisition process in a debate style presentation that was skillfully moderated and involved the audience in the lively dialogue.

Topics and discussion ranged over a variety of “hot spots” in the content landscape.

Ensuring that terms of use regarding content are respected and abided by outsourcing firms or consultants

One solution was to establish a three-way license agreement among the content provider, the content buying organization and the outsourcing firm or consultant.  Another solution was to ensure that the contract with the outsourcing firm included actions and penalties to cover violations by the outsourcing staff.  Another issue that surfaced was the requirement to ensure that the outsourcing firm purged all data that was obtained from content providers when an outsourcing contract ended.  A related issue was to require precautions to be taken by the outsourcing firm to ensure that data obtained from content providers was used only on projects performed for the content buying organization.  Concerns were expressed that some offshore outsourcing contractors state that they can provide equivalent content, often at much lower prices, to replace the licensed content required for projects.  Content buyers as well as content providers expressed the need to ensure that the equivalent content was indeed equal to the licensed content and to determine that the source for the equivalent content was legitimate.  Some content buyers require that the outsourcing firm provide them with copies of their contracts with the content providers as proof of the content that will be used on their projects.

Vendor enhancements to their products

Content buyers took issue with the practice of added features resulting in additional cost for the product, especially when they were not involved in requesting or prioritizing the new features.  Content providers often request direct access to end-users to give them a better view of what users need.  Content providers lamented the decrease in interactions with end-users over time.  They expressed the concern that product development often misses the mark when intermediaries interpret end-user needs on features needed because they are too remote from the end-users.  Content buyers countered with the viewpoint that end-users always like new features without considering the value of the new feature or the increased price.  Panelists debated the question of who pays for the new features – the buyers or the sellers, as a cost of staying competitive in the marketplace.  The example was given that executives are high on using their iPads but does the vendor add the cost of an iPad app to an existing contract for content?  A balance must be reached between vendors wanting end-users to critique new features during development with a content buying organization’s requirement to control access to end-users by vendors.  Both sides of the debate agreed that effective product development involving end-users must be based on mutual trust and respect between buyers and sellers.

Price increases

Content buyers expressed the need to keep price increases within certain percentage range to abide by their budget constraints.  Content providers countered with the viewpoint that market demand dictates price increases.  Some content buyers are willing to consider price increases if there is more transparency in the factors used to determine the price increase.  One content provider expressed the opinion that conversations about price increases took place during the Great Recession that would never have occurred in the past.  Some content buyers suggested the approach that content providers keep their prices flat to enable content buyers to be able to renew their contracts because if they drop the content then they learn to do without that content and will not re-subscribe when budgets are increased.  Some content providers expressed their need to make up for past years of flat pricing in their revenue stream.  The discussion around usage-based pricing elicited the analogy of the “crack model” – get them hooked and then raise the price.

Usage data

Practices of certain content providers not to provide usage data were soundly criticized by content buyers.  Some content buyers include clauses in their contracts that require the provision of usage data and specify the level of data detail.  Content sellers promoted the view that buyers need to consider the value of the content used, not just the volume of usage.  Content providers also use data to determine which content to keep or discontinue so they track usage at the data element level.

Decision-making in the buying process

Content sellers lamented the change that has occurred in the last 4 – 8 years where the decision-making has shifted from the information professional to the purchasing, legal or market data group in an organization.  This shift has introduced a lack of transparency in the negotiations process as a group of people make the decision rather than one person.  Content sellers feel that this shift has driven up their costs in the selling process.  Part of their dilemma is that the sourcing person does not know their product nor its value to the content buying organization.  Content sellers must find a champion within organization because end-users can influence a decision but not make the buying commitment.

The moderated debate format ensured that many viewpoints were expressed, discussion was lively and appropriate amount of time was spent on each of the topics.

Valerie Ryder, Director of Information Strategy
Wolper Subscription Services

Content Buying – Content Aggregation or Disaggregation: A Report by Valerie Ryder

The popular topic of “Content Buying: Content Aggregation or Disaggregation” was debated at the Monday June 13^th session sponsored by the Leadership and Management Division, Content Buying Section at the SLA 2011 Conference.  A panel of publishers and content buyers looked at the future of content aggregation, trends in disaggregation and how these issues affect purchasing decisions and usability of information.

For purposes of discussion, the terms were defined as Aggregated Content being available on multiple vendors and Disaggregated Content being available only on one vendor platform.

Some industry trends were presented as an initial starting point for the discussion:

• Pendulum has swung towards exclusivity in recent years.
• 400 titles have moved into some degree of exclusivity in the past 5 years; 50% of those have moved to a single vendor situation.
• In 90% of the past 25 deals, it was the publisher that sought out the exclusive deal.

Publishers expressed the following reasons for seeking exclusivity for their content:

• # 1 Reason: only way to continue publishing that content was to go exclusive
• # 2 Reason: publisher wanted additional features for content and to accomplish that functionality they needed to be exclusive or semi-exclusive.
• Costs of digitizing content have not been recouped as quickly as anticipated, so they needed to increase revenue
• Wanting to “own the last mile” in the delivery chain to the end-user

Content buyers expressed the following issues with the move to exclusivity:

• Price increases that result from exclusive source for content
• Content that is only offered as part of a bundle
• More licenses to read and to determine what are the terms and restrictions on use of content
• Lack of notification when content is removed or moved to a new provider
• Some content is used in conjunction with other content from another provider so users want multiple content sources to be available on the same platform.

The discussion was congenial and respectful despite the strong feelings on both sides of the question.  This open dialogue resulted in a better understanding of the motivations for and impact resulting from the decision to move to disaggregated content.

Valerie Ryder, Director of Information Strategy
Wolper Subscription Services

Content Buying Section – Wednesday, June 15 – 8:00-9:30am
Breakfast Ticketed Event #707, $5; Convention Center, Room 217

Discussion topics include:

• Summary of Information and Data issues, obstacles and events during 2009
• Review of approach for the panel discussion, the questions that were presented to the Buyers and Sellers
• Summary of finding – what was learned during the panel discussion
• Commentary and questions from the audience
• Questions to answer: Is there agreement with the results from the panel discussion?
  Recap of what have we learned?
  Will the changes be short term of permanent?

Sponsor: BSTAmerica

Program
listing spreadsheet & 2-page handout available on LMD wiki
Or
see page 69 of the SLA 2010 Conference Guide

Content Buying Section – Tuesday, June 15 – 2:00-3:30pm

Convention Center, Room 229

Discussion topics will include business obstacles faced in 2009, how they differed from business issues confronted in the past, and how they influenced your mix and use of vendors and products. Additional topics of discussion will include the positions your senior management took in dealing with the 2009 market issues, the directives and mandates you received from senior management, the extent to which your users cooperated with you in achieving your business objectives, and how you adjusted your approach to your clients and their issues.

Speakers:
Barbara Hirsh, NERA
Bill Moore, Thomson Reuters
Brigitte Ricou-Bellan, Dow Jones & Company
Cathy Porta, PriceWaterhouseCoopers
Monica Ertel, Bain
Morten Nicholaisen, Dialog LLC

Program
listing spreadsheet & 2-page handout available on LMD wiki
Or see page 62 of the SLA 2010 Conference Guide

We have a new Section:  Content Buying

We are proud to announce the formation of a new LMD Section entitled Content Buyers Section.

114 LMD members petitioned for it, and already we have interest from outside the Division.  Clearly, the matter is of great interest to many

SLA

Petitioners have already been added automatically as members of the Section.

If you would like to join the Section, please go to the

SLA

Select Add Unit Form.  As there is no cost to add a Section, simply complete the form and choose the Email (Send a Copy) option (in pdf) to Tenikka Greene at

SLA

If all goes according to current plans, the new Section will have its own program at the 2008 SLA Annual Conference in

Seattle